Allison Earl
Applications:
Behavioral Science, Healthcare Research, Social Science
Methodologies:
Computing

Allison Earl

Psychology

Associate Professor of Psychology, College of Literature, Science, and the Arts and Faculty Associate, Research Center for Group Dynamics, Institute for Social Research

My primary research interests are understanding the causes and consequences of biased selection and attention to persuasive information, particularly in the context of health promotion. Simply stated, I am interested in what we pay attention to and why, and how this attention (or inattention) influences attitudinal and behavioral outcomes, such as persuasion and healthy behavior. In particular, my work has addressed disparities in attention to information about HIV prevention for African-Americans compared to European-Americans as a predictor of disparities in health outcomes. I am also exploring barriers to attention to health information by African-Americans, including the roles of stigma, shame, fear, and perceptions of irrelevance. At a more basic attitudes and persuasion level, I am currently pursuing work relevant to how we select information for liked versus disliked others, and how the role of choice influences how we process information we agree versus disagree with.


Accomplishments and Awards